BMP developed the full narrative, wrote a complete script, and produced recorded audio paired with a custom music track to enhance the interactive elements of the ride. The experience incorporated 29 unique graphics and 17 scenic murals, each contributing its own story to the overarching North Pole adventure.

Over the course of a 35-week project, BMP managed every aspect of production, including installation and strike, ensuring each scenic element, mural, and graphic was executed to the highest standard.

BMP’s operational team (BMO) provided guidance on logistics, rehearsals, and timing to ensure the experience ran smoothly, with optimized timed-entry ticketing and an unforgettable guest journey from start to finish.